„When I tell them about the big challenges I am trusted to handle, my friends envy me“ Name: Serena Guedia Function: Junior Product Manager M.Sc. in International Marketing and Management In the future, I hope to grow into a more leading role. I want to test myself in larger projects and have a bigger responsibility. Until now, I have learned that Sennheiser Communications acknowledges talent and dedication. So I am confident that it will happen. What is the most fun part of your work? Well, there is not just one thing I can point to. It is a combination of many things. One of my important tasks is to plan and carry out market analyses. I really like that part. I find it very fascinating to dig into what consumers think and like. I use these insights in brainstorms with my colleagues, and that is just as much fun. Being part of a team of brainy and highly dedicated people is very motivating. When you are in the beginning of your career, it is a really great thing to experience that your colleagues appreciate the knowledge and ideas you bring to the table. At the same time, I naturally learn a lot in the process, and since getting rid of the “Junior” in my title is my first career goal, gaining more knowledge and experience is my best way forward. How is to be a non-Dane in a Copenhagen based company? I think the biggest difference is the special Danish culture. I am in contact with a lot of my friends back in Italy and they are in the beginning of their careers just like me. When I tell them about the big challenges I am trusted to handle, my friends envy me. In Italy it is a lot more hierarchical, and a junior profile is not trusted to do or say that much. For me, it is great to know, that I am allowed to ask questions. And I will always get feedback that I can use. When I do something well, my Manager will tell me. Naturally, it also goes the other way around but the feedback I have received so far has always been constructive so that I can learn from it. I call the Danish leadership style “human”, and I really like it. Danes are simply more relaxed and informal than people in many other countries. At Sennheiser Communications we can make jokes and have a good time together. Still, everyone is just as focused and dedicated to create amazing results like in any other country.
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